About Us

The Flowers


Lily Forest Designs is a traveling floral atelier based out of Madison, Wisconsin serving the greater Mid-West area. We are available for travel throughout the United States of America and upon occasion, may serve different countries throughout Europe. Are you looking to book flowers for an event located somewhere that was not listed? Ask us! We love flowers and we love to travel. 

We try and source local flowers first! We work with our floral sources to obtain the highest quality domestically grown blooms. With that said, upon occasion we will buy from the Dutch Market, famous for their unique and exceptional varieties. 

Lily Forest Designs is set apart by their artistic and polished organic style incorporating textural and striking blooms. 

Lily Forest Mindich

Lily Forest Mindich is the owner and creative behind Lily Forest Designs. With that name it is only fitting that she found a passion for the floral industry. She has a background in painting which shares many of the central tenets of floral design; such as Color Theory, Texture and Composition. She has been applying a painters eye to her floral work since early 2012. She grew up building fairy houses with her younger sister in her mothers garden which featured Astilbe, Antique Hydrangea, Garden Roses, Lavender, Fox Glove, the list goes on... and was first introduced to floral design by her older sister, a fellow designer. 


The Space


Lily Forest Designs is located in Suite 308 at the Madison Enterprise Center, 100 S Baldwin St, Madison, WI, 53703. The Madison Enterprise Center is operated by Common Wealth Development, a non-for-profit community development organization focussing on programs to better the economic development, housing and business climate of Madison. We pride ourselves on being part of a community of small independent businesses housed under the same roof! We are a traveling floral studio. What does that mean? It means we get to design in incredible spaces throughout the world. Much of our floral work is designed at our home studio in Madison, Wisconsin. But, we've also designed in beautiful spaces in the South of France, in Shelter Island, NY, in Minneapolis, MN, and in Chicago, IL. 


Lily Forest Designs is a by appointment only floral studio. To get a call, visit or consultation scheduled, send an email to lily@lilyforestdesigns.com. We will follow up with our earliest availability during our hours of operation. Our business hours are as follows.

Monday through Friday

10 am - 5pm

Saturday & Sunday


We are only open Saturdays & Sundays for contracted wedding & event work. We schedule pick ups for weddings & events on Saturdays & Sundays. We accept drop offs during normal business hours (Monday through Friday) by appointment only. For questions, click the button below!


 Wiktor Wadolowski Photography & Maddy Hunt Photography